Vinyl Banner, 77.5×38

The discount curve

Price trend

BENCHMARK FORMING

We have 2 vendor prices on record for vinyl banner, 77.5×38. One more independent vendor establishes a full benchmark range.

2 vendor prices on record · sign in to see details

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Procurement playbook

What moves the price

Hardware grade and mechanism quality, economy vs commercial retractable and frame material
Graphic size, material, and print method
Whether hardware and graphic are bundled or sold separately
Replacement graphic availability for reusable hardware

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An economy mechanism quoted where commercial reuse is expected
Graphic and hardware bundled so you cannot tell what each costs
A proprietary frame that locks you into one vendor's replacement graphics
Carry bags or cases added as extras

Negotiation levers

Buy commercial hardware once and reorder only graphics for future shows
Unbundle graphic from hardware to compare each
Standardize on a common frame system across the team

About vinyl banner, 77.5×38 pricing

Priced per unit; vendors typically quote against a primary quantity around 1 unit.

Should I buy new hardware every show?

No. Commercial-grade hardware is reusable for years. Buy the frame once and reorder only the printed graphic, which is the cheaper part.

Why do retractable banner quotes vary so much?

Mechanism grade. An economy unit and a commercial one look alike on paper but the cheap one fails sooner. Pin the hardware grade before comparing.

2 vendors·May 2026·How benchmarks are calculated →

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